The reason why I am successful with making money online using Google AdSense is because I choose the right keywords to target. But I’ll admit, it’s a balancing act. And there isn’t an exact science or forumla for figuring this stuff out.
Many times, even I make mistakes and end up choosing the wrong keywords. The goal is to find keywords that pay a lot of money per click and that have the highest level of search queries (traffic) with lowest amount of competition. Sounds easy, right? Well, like I said… It’s a little tricky and it takes time to become proficient.
The second part after finding the right keywords crossing your fingers and hoping that the domain name is available that has your exact keywords or keyword phrase packed inside it. If it doesn’t, then your chances of ranking in Google for those keywords are reduced.
The third part is writing really good content based on the chosen keywords you have decided to target and designing a very nice looking site that is friendly for people while also friendly for getting AdSense clicks. All this can be summarized into five elements needed in order to be successful with earning money using Google AdSense.
Five Elements Required For Successful AdSense Earnings
- Keywords With a High Cost Per Click
- Keywords With a High Month Search Count
- Keywords With a Low Level of Competition
- Available Domain Name With Keyword Match
- Resources For Writing Excellent Content
- A Balanced and Friendly Site Design
You might think that I use expensive software and tools for finding targetable keywords. I really don’t! The software and tools I use are free and are available for anyone to use. As strange as it may seem, Google actually provides all of these tools. There are four Google tools I use for hunting down keywords to use with building AdSense sites. These tools are as follows:
Four Google Tools For Keyword Research
- Google AdWords Keyword Tool
- Google AdWords – Traffic Estimator
- Google Insights For Search
- Google Search Results Page
The Keyword Tool gives me an idea of the keyword level of competition, number of monthly searches, and a list of alternative keyword ideas. The Traffic Estimator gives me an idea on how much money advertisers are paying per click and the estimated number of daily clicks they receive. Insights For Search gives me a graphical comparison of the amount of interest between sets of different keywords.
With Insights, I will plug in a keyword known to be HOT such as sex, cancer, money, war, Iraq, etc. as the control and compare the level of interest against the potential keywords I want to target. Insights For Search gives me another means for estimating traffic volume. Additionally, is has a section that brings up eventful highlights and news pertaining to keywords which immediately give me a source for researching the topic in preparation for writing quality content and creating quality outbound links to external sources.
Lastly, I use the SERP to research my competition. I will investigate each site ranked on the front page. I want know know who I am competing with. If I discover that the competition are major sites (i.e. CNN.com, Microsoft.com, ESPN.com, etc.) I may decide to walk away from the campaign and start over.
And That’s How It’s Done…
Choosing the right keywords to target for earning money with Google AdSense doesn’t involve purchasing expensive software and tools. It doesn’t involve joining various paid membership programs. It really just involves equipping yourself with the right FREE tools available from Google, and learning how to use them effectively.
If interested, I am available to teach you how to do all of this for a fee. Contact me for additional information and for pricing. Additionally, if you would like to hire me to build AdSense sites for you, I am available to do that as well. Once again, Contact me for additional information and pricing.
As always, your public comments and questions are welcome by using the comment form below. I wish you the best of luck with finding profitable keywords and with earning money from your AdSense sites. If there is anything I can do to help, feel free to ask.

